How does your church try to connect with Generation Z?
Do you emphasize Bible study and doctrinal instruction, stressing the importance of attendance in a Sunday school or small group setting where Gen Zers can learn the content of the Christian faith?
Read MoreThe Gen Z Insights blog published an article, “Three Questions Brands Should Ask Before Speaking Out on Social Issues.” We’ve all seen businesses get this wrong. Consider Pepsi’s Kendall Jenner ad.
Read MoreI came across a profile in The Los Angeles Times’ business section profiling Brian Chung and Bryan Ye-Chung, founders of Alabaster, a new edition of the Bible. The title? “Pitching the Bible to millennials: It's a ‘content-rich lifestyle brand.’”
Read MoreChurches often stress that marriage is important and ideally the lifelong covenant union between two people who pledge to be faithful, loving, caring, and committed. But prior to the exchanging of vows, there is often an engagement phase, and a dating period before that.
Long before the wedding day, there is a first date, and hopefully a second, and so on. As Generation Z grows and matures, they are learning how to date. How are they doing?
Read MoreStudents in their senior year of high school (and sometimes junior year as well) often cast an eye toward the future. We ask students, “What do you want to major in next year?” and “Where are you going to college?”
But would Gen Zers be better off by delaying college for one year?
Read MoreLate in April, Wheaton College is hosting their inaugural Mission & Ministry Conference. The theme is “Emerging Adults: Formation for Mission.” There is still time to register.
Read MoreThough “Millennial” continues to be the catch-all term for “young people,” a new generational cohort has emerged: Generation Z. The differences between Millennials and Gen Z run deeper than their age brackets.
Read MoreBarna Research released a new report that included findings on Millennial attitudes toward evangelism, which we wrote about here.
But blogger Keith Giles observes Barna is, “emphasizing one set of results over against another set which is much more positive.” Giles claims, “What the survey also reveals is that these Millennials are MORE equipped than other age groups to actually share their faith with others.”
Read MoreThere is a new crisis in evangelism. Millennials believe that sharing one’s faith is problematic and maybe even wrong, though they do believe that Christianity calls them to be a witness. That’s a tension that will prove difficult to overcome.
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