What does Generation Z value?
That’s a big question. It is also one your church wants to address. Your community may already align with the values of Generation Z in significant ways. If so, your next step is to point them to spaces in congregational life that show how following Jesus Christ meets their deepest longings.Read More
Millennials can make your church community better, helping you to grow in faithfulness to the calling you have in Christ.
“Millennial” is often code for “young person,” but as years pass and Millennials age, a younger cohort has been identified: Generation Z. They share common traits with Millennials. But there are distinctions. What are they?Read More
The members of Generation Z are digital natives. They’ve grow up with the internet, and the smartphone has been ubiquitous. They understand social media better than you do. They know what people are interested in seeing and sharing. They know what makes a tweet go viral. So why aren’t you asking them to help you?Read More
What effect does the political climate have on church attendance?
Pew has found that more Republicans report being in church weekly than do Democrats, and those who are ideologically conservative are more likely to report regular participation in religious services than those who are ideologically liberal.Read More
The Millennial generation is made up of over 75 million Americans and according to Brookings they are unlike any generation that has come before them. They are more diverse and more educated, but less likely to own a home and more likely to be in poverty. They marry later in life and are more likely to live in cities.Read More
MediaPost notes five ways Gen Zers are distinguishable from Millennials, offering a few guidelines on how messaging should adjust based on demographics. I’ll summarize. Gen Zers are:
The Barna Group partnered up with Seed Company to research current knowledge of “The Great Commission.” Have you heard of the Great Commission?