Posts in Church Life
Gen Z Prefers Instagram Over Snapchat

Does your church have a social media strategy?

I hope so. While it isn’t necessary to be on Facebook, Twitter, Instagram, Snapchat, or other platforms all the time, it is important to be familiar with the tools your congregation uses most and to discover ways that you can use those tools to communicate effectively with your people.

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How Does Your Church Use Technology to Connect with Gen Z?

It’s a well known fact that Generation Z is highly adept at using technology, at times engaging online differently and with higher frequency than their Millennial predecessors. That trend is likely to continue and will have ramifications for how your church connects with emerging generations. How does your church presently use technology to connect with Generation Z?

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A "Spirituality Startup" Sets its Sights On Millennials

Want to hear something odd?

There is a tech startup in Silicon Valley that is seeking to meet the needs of the “spiritual but not religious” crowd, and their founder, Tara-Nicholle Nelson, thinks there is a big market for this kind of service, particularly among Millennials. Nelson doesn’t want to start a church, and her vision is not specific to any religious tradition, but wants her phone app to be a means of therapy, or “soul comfort.”

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Why Study Generational Cohorts Like Millennials

Leith Anderson, President of the National Association of Evangelicals, recently conversed with Dr. Jolene Erlacher, founder of Leading Tomorrow, an organization that “exists to equip a new generation of leaders, resource and inform experienced leaders, and develop inter-generational teams for influential and effective service in a rapidly changing culture.”

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Can Targeting Millennials Backfire?

Burlap “exists to help churches reach Millennials and Generation Z by weaving new stories of faith and culture.” We’re here to help pastors, congregations, and other church leaders connect with emerging generations and invite them into a life with God. That’s why we exist. We want to be obedient to Jesus and make disciples of all people, including those who, at present, aren’t all that interested in Christianity.

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Gen Z and the Need for Esteem

The genius of Maslow’s Hierarchy of Needs is its clarity and simplicity. You begin with basic human needs and move up, building as you go. At the bottom, we are reminded that every person needs their basic physiological needs met before they can move on to the next stage and begin to feel safe and secure.

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